Changing Channels: Insurance Company Sales Models
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Business model innovator Alexander Osterwalder lays out reasons to map a product or service's value proposition with the actual pains customers face. Using building blocks from his business model canvas framework, Osterwalder maps the relationship and discusses, with interviewer Steve Blank, how value is created.
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Worth Ave.Mohan Sawhney on Value Propositions
Describes the basic definition of a customer value proposition.
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HOW TO: PUT THE MOBILEQUOTE APP ON YOUR PHONE.
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APPLICATION
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